Our mission

« Our mission is to enhance the lives of the Malagasy people by building strong local value chains and delivering high-quality, accessible products and services. »

Karim Barday, Chairman

Through our three core pillars – agriculture, industry, and distribution – BASAN is dedicated to making a meaningful impact on the lives of the Malagasy people.

For over three generations, we have launched and led transformative projects in partnership with our collaborators, clients, and communities, all with a shared vision of creating a brighter, sustainable future for Madagascar.

Today, BASAN reaffirms its ambition and strengthens its commitment to progress. Our governance embodies our confidence in the future, driven by entrepreneurial spirit, a passion for innovation, and an unwavering pursuit of excellence.